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Gwen Stefani’s New Harajuku ‘POP’ Fragrances To Launch on HSN

The Harajuku Girls are covered in metallized drips of color.

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By: Jamie Matusow

Editor-in-Chief

Gwen Stefani is launching a new limited edition collection of the Harajuku Lovers fragrances – Pop Electric. There are 5 new scents, and the doill-shaped bottles are ‘dripping’ in metallized splashes of color.

The collection will launch exclusively on HSN on October 16th at 7 pm, during a two-hour special.

The new collection is produced by GS Fragrance Group. Phil Zellner, CEO, commented:

“It was a real pleasure working with Gwen to bring the new collection of fragrances to life.  It was a fun challenge executing her creative vision for the dolls and making it a reality. The final products are beautiful pieces of art that hold amazing fragrances that we are all very proud of and excited to share with the world!”

The collection includes:

  • Love: a fruity floral, with juicy apple, dewy pear, surrounded by jasmine, cashmere woods and creamy musks.

  • Lil’ Angel: juicy berries blended with candied violet and sugared rose, laced with a lollipop accord and rich amber.

  • G: a creamy modern gourmand featuring a whipped coconut accord, enveloped in soft florals and musky woods.

  • Music: a vibrant fragrance that opens with crisp apples and crushed berries, and unfolds into a water floral wrapped in sensual amberwood and luminous musks.

  • Baby: a sophisticated, powdery fragrance that features a baby soft musk accord, which blends with delicate florals and nuzzly vanilla.

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